It's really no surprise that "Oz the Great and Powerful" topped the weekend box office with $80.3 million and $150 million worldwide. Disney has been continuously marketing "Oz" with TV spots, posters, and commercial trailers for months in anticipation of the movie's opening weekend. It was estimated that "Oz the Great and Powerful" would make its target number and it definitely delivered in that aspect.
The film received its biggest boost in numbers on Saturday after its $24 million opening day on Friday.
The movie, directed by Sam Raimi, stars James Franco, Michelle Williams, Rachel Weisz, and Mila Kunis.
"Jack the Giant Slayer" came in second place with $10 million after holding the number one spot only last week. The film stars Nicholas Hoult, Stanley Tucci, and Ewan McGregor and is directed by Brian Singer.
"Identity Thief" starring Jason Bateman and Melissa McCarthy came in third with $6.32 million.
"Dead Man Down", director Neils Arden Oplev's first English-speaking feature, came in fourth place and made a disappointing $5.35 million. To date, "Dead Man Down" is Colin Farrell's worst movie opening weekend.