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Overcome fear in starting your Women's business

Customer walking pass sale window in New York
Customer walking pass sale window in New York
Photo by Mario Tama/Getty Images

The leading cause some women do not pursue owning a business has been fear of failure. The idea of taking a risk.

The shares the following research:

  • More than 60% of the surveyed women admitted that fear of failure would stop them from trying to start their own business, compared with just over 50% of men.
  • Additionally only 37% of women believed they had the ability and skills to set up their own business, compared to 47% of men.
  • Significantly, only a third of women know where to go to find the right information that could help them move from thinking about starting out on their own to actually doing it.

"One of the common fears facing women wanting to work for themselves is a fear of a lack of finance. Having had the security of a regular income and often having worked up to a very senior role and living the lifestyle this affords, to go from this certainty to uncertainty, can be pretty scary. Even more so when you have big financial commitments and children to feed and clothe. However, although your situation may dictate that for financial reasons you should stay where you are and not give up the day job to start your own business, it doesn’t mean that you cannot aspire and work towards it," writes

Here are three ideas to help with seeing yourself starting a business, from

  1. Write down your goals-Studies have revealed that people who write down their goals are five times more likely to achieve them. When would you like to start a business? Leave your job? How much money would you like to have saved? Set goals, and work toward achieving them.
  2. Visualize your success-Create a vision of what you desire as an entrepreneur, and write it down. Ask questions like "What kind of office space do I want to work in?" and "What kind of clients do I want to serve?"
  3. Create and read affirmations-Affirmations are "I am" statements about what you want to happen, written in the present tense as if they are already happening. "I am a successful entrepreneur" is a good one to start with. Create a list of 10 to 20 affirmations on index cards. Hang them where you'll see them and read them daily.

Fears about starting a business are very common. Face the specific fears and put your enthusiasm into creating a successful business. New business ventures are a journey. With careful business planning, you can minimize potential opportunities and look forward to great outcomes.

“Breathe. Let go. And remind yourself that this very moment is the only one you know you have for sure.”-Oprah Winfrey

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