World’s leading fashion designer, Oscar de la Renta is collaborating with The Outnet, Net-a-porter’s less expensive sister site, to create a limited-edition collection, reports Instyle on Feb. 4.
The collaboration will include a 24-piece collection made from old patterns and fabrics. Daily Mail quotes Alex Bolen, Oscar de la Renta chief executive officer, who told WWD, “We have things around here that are underutilised - [such as] 40 years of patterns, fabrics and artwork that a lot of people spent time on.”
“We thought, perhaps we can put something together in a way that is new, that doesn't require as much development time and in an exclusive way.”
Fashion enthusiasts can expect plenty of full skirts, high-waisted pants and elegant shift dresses in bold prints, traditional patterns and classic silhouettes.
Stephanie Phair, the e-tailer's managing director is excited about the “amazing opportunity” and has chosen American fashion socialite and former star of MTV's “The City,” Olivia Palermo to front the campaign. She said that as the collection is all about “reinterpreting classic styles,” they needed a face that is not only polished and chic, but, also someone that Oscar does not generally use.
The limited edition will be unveiled on February 26 and will range from $325 to $1,295.
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