Skip to main content
  1. Life
  2. Health & Fitness
  3. Holistic Health

Oprah blends with Starbucks to create new tea

See also

Howard Schultz, chairman, president and CEO of Starbucks has announced its “first-of-a-kind” collaboration to co-create a special blend of tea with media mogul Oprah Winfrey dubbed Teavana* Oprah Chai Tea.

The blend, which was personally developed by Lady O with the help of Teavana’s leading teaologist Naoko Tusunda, features a “bold” infusion of ginger, cinnamon, cloves and cardamon combined with loose black-leaf tea and roobinos.

In addition to selling the beverage in Starbucks and Teavana stores across the country as well as in Canada next month, Schultz stated that his company will make a donation to the Oprah Winfrey Leadership Academy Foundation for every product sold beginning April 29th.

Although most people associate Starbucks with coffee, tea has been part of the company’s heritage since 1971, when it was first founded as Starbucks Coffee, Tea & Spices. According to a report in Businessweek, “tea currently represents a $90 billion market worldwide, with Canadians alone consuming close to 9.7 billion cups annually, generating $500 million in sales.” In fact, 1 out of 10 beverages sold was a hot or iced tea drink, with Starbuck’s Chai Tea Latte listed as among the 5 top selling beverages in Canada in 2013.

This year, Starbucks is planning to integrate Teavana teas into more than 1,300 Canadian company retail establishments next month, beginning with Oprah Chai Tea.

*Teavana is a trademarked name.

Advertisement

Life

  • Randy Travis
    Randy Travis returns with 'Influence Vol. 2: The Man I Am' in August
    Today's Buzz
  • Alternative medicine
    Alternative medicine: Remedies to make the bugs in your body go away for good
    Camera
    7 Photos
  • Beach body
    Fitness: Earn your beach body badge with bootcamp classes
    Camera
    10 Photos
  • Back to school
    These 10 items are sure winners on your back-to-school shopping trip
    Camera
    12 Photos
  • Izabel Goulart
    Izabel Goulart walks the runway with Studio F at Colombia Moda
    Camera
    19 Photos
  • Ombre' technique
    Go for the gusto: What ombre' technique are you?
    Camera
    5 Photos