FIFA's Global Stadium has been the social, online and mobile hub for the World Cup matches where fans could follow the games live and engage with friends, worldwide fans, players, coaches and celebrities. Attendance in the Global Stadium exceeded one billion users by the final whistle of the 2014 FIFA World Cup.
More stats about FIFA and social media include:
FIFA's mobile and social platforms contributed to the record-breaking crowds who engaged with FIFA's digital platforms, with 107 million fans connecting to official website and app content on mobile devices.
The official FIFA app recently became the biggest sports event app of all time with a record 28 million downloads.
An impressive 451 million Facebook users were reached with official FIFA social content, while FIFA's Twitter followers surpassed the 16-million mark, with an average of ten new followers per second recorded on the opening match day. The official FIFA World Cup Instagram app increased from 42,000 to 0.8 million followers in 31 days, a growth rate of over 1,600 per cent.
Details of FIFA's core social media accounts, both for the FIFA World Cup, and other competitions, can be found at http://www.fifa.com/newscentre/social/index.html.
FIFA had a fantasy World Cup by the McDonald’s FIFA World Cup Fantasy for the 2014 FIFA World Cup™ . Here the USA did better. Frip69 finished on 893 points while Portugal’s CONDEY recorded 890 points. Both opted for a 5-4-1 formation, but a combination of Captain choice and midfielder selection for the final round gave the American the nudge needed to win the Grand Prize.
And for fantasy player stats:
Most valuable signing: Daley Blind (Netherlands)
With a clean sheet and a goal to his name against Brazil, the 24-year old defender was a fantastic deal at 4m. Blind secured 14 points for managers backing him in the match against Brazil.
Disappointing purchases: Hulk (Brazil)
The goalscoring pressure on Hulk increased after Neymar was sidelined for Brazil and the solid forward failed to rise to the challenge. In Round 7, Hulk recorded a single point, an unimpressive return for his 7.5m price tag.
Highest points-scoring team: Netherlands
It was a close race between Germany and Netherlands for the highest scoring team of Round 7. Thanks to an impressive 3-0 win over Brazil, The Dutch edged out the eventual champions by 104 points to 99 respectively.
According to RiteTag.com, the top 10 Twitter hashtags most often used in tweets with the word 'worldcup2014' are:
94.54% - #worldcup2014
9.74% - #worldcup
6.92% - #usa
3.82% - #calamitywillbefallus
3.46% - #brazil
2.91% - #fifa
2.64% - #por
2.46% - #bra
2.18% - #suarez
2.09% - #brasil2014
So ends the World Cup. Super Bowl XLIX will be in Phoenix on February 1, 2015.