Entrepreneurs don’t need to live in Pennyslvania to take advantage of new webinars geared toward helping them grow their businesses. Yesterday, August 7, the Pennsylvania Small Business Development Centers (SBDC) released four on-demand webinars for entrepreneurs and small business owners. The new series covers cloud computing, online marketing, expanding into new markets and planning for business continuity.
According to a press release, the webinars were funded through a grant from the U.S. Economic Development Administration. Each of the webinars, which are designed to provide business owners with the steps necessary to protect and grow their businesses, run between 16 and 26 minutes. The SBDC has made them on-demand, which means that entrepreneurs and small business owners can visit the site any time they want to view the webinars, as long as they register first.
“These short, targeted webinars provide business owners with topical information that will help them build successful businesses in today’s competitive landscape,” said Pennsylvania SBDC State Director Christian Conroy in the press release.
The webinar on cloud computing, “The Cloud – Embracing the Future of Business,” runs 16 minutes long. It touches on using the cloud for backing up data, choosing the right service provider, and what to look for in a cloud service.
Entrepreneurs and small business owners that want to move outside their local markets can watch “New Markets – New Opportunities.” This 19-minute webinar discusses what’s involved when entering international, government and online markets, outside the small sphere that many small businesses operate in.
Something a lot of entrepreneurs, especially those in the startup phase, don’t think about is business continuity. The 19-minute “Business Continuity Planning” webinar helps small business owners and entrepreneurs prepare for possible interruptions to their businesses, as well as how to prevent or manage them to keep the business running.
Finally, the longest webinar, “Marketing Your Business Online,” clocks in at 26 minutes but offers extremely useful advice about building an online presence. That includes website, search engine optimization and social media information.