This past weekend, the band Of a Revolution played two environmentally-friendly concerts at the Bank of America Pavilion here in Boston. Members Marc Roberge, Benj Gershman, Richard On, Jerry DePizzo and Chris Culos teamed up with the Science Applications International Corporation (SAIC) to revolutionize a way in which music and concerts can be used as a model for environmental protection.
Fortunately for us, O.A.R. brought its Green Dream to Boston.
These days it’s refreshing to see a band that’s as environmentally conscious as they are musically talented. Along with their unique style of music and meaningful song lyrics about love and respect, the band members brought the hope of inspiring fans to take care of our world – or this place that we call home.
The Green Dream program was initially launched by the band in the summer of 2008 as a reaction to seeing thousands of plastic cups being swept into large trash bags at the end of a concert a few years earlier. Upon discovering that the cups were not going to be recycled - merely dropped at the local landfill to decompose and pollute the environment - the band members realized they needed to do something about it.
They took action by implementing recycling stations at their concerts and encouraging fans to make it a part of their everyday lives. O.A.R. has since made their tours carbon-neutral by decreasing their use of plastic goods and encouraging the use of water coolers at shows. The effectiveness of the program can be seen by the increasing number of items being recycled each year. Between years one and two alone the number of items recycled quadrupled, and with a number of shows still left on this summer’s tour it has already been the most the successful to date.
I had the opportunity to speak with Benj Gershman, the band’s bass guitarist, about the development of Green Dream. He emphasized that the band isn’t trying to force people to act a certain way, just being optimistic in thinking that if they put the idea out there, people will realize.
Benj wants fans to know that it is their goal to influence people in a positive way and that, “O.A.R. really does care. Marc’s songs tell stories about treating each other with respect and we want fans to have that same respect for the world we live in.”
Now more than ever, there is a pressing need to be creative with the way in which we educate the public about important environmental concerns and O.A.R. has done a fantastic job using their resources to do so. Spreading information through their website, as well as at their shows, is one of the quickest and most resonating ways to increase awareness, and I commend them for their effort.
More information about the steps you can take to reduce your carbon foot-print can be found on their website as well as at the Green Dream Eco-Village tent set up at their shows. After all, there’s no time like the present to start this revolution.