January 23rd signified the opening of official "Munch year" in Norway, marking 150 years since the birth of acclaimed Norwegian painter Edvard Munch. As part of a year-long celebration of Munch's life, Visitnorway is releasing a short film inspired by his most well-known painting, "The Scream."
"We want people to share and join in the celebration by creating the longest scream in the world," Norwegian Director of Tourism, Per-Arne Tuftin said. "The film is showing the modern day scream experiences in Norway, the only difference is, this time it's all about the positive experiences in life that make you scream."
In order to create the world's longest scream, Visitnorway is inviting people around the globe to submit their own "scream experiences" via visitnorway.com. The tourist board will add each new entry to the current version of the film.
"We basically want to make the world scream," Tuftin said.
In addition to being featured in the film, those who submit their screams will be entered to win prizes each week, including a free trip to Norway.
Ready to head to Norway? You can submit your scream here.