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Northwest Airlines disappears

Northwest Airlines tail livery (Photo Credit - AP)As of midnight on January 31, 2010, Northwest Airlines became just a memory. Its merger with Atlanta based Delta Airlines, which was first announced on April 14, 2008, and received federal approval in October of that year followed an orderly progression.

For most travelers the acquisition by Delta was seamless. Northwest's frequent flyer program WorldPerks was melded into Delta's SkyMiles, with credits transferred and consolidated.

Northwest counters and gates, at many stations, including San Diego International Airport, disappeared or were assigned to other carriers, as travelers were directed to check in for NW flights at Delta kiosks and counters.

Airline employees, including flight crews changed over to Delta uniforms, and gradually the familiar red tail fins and gray livery of the aircraft gave way to Delta's colors. About 80% of Northwest's planes have now been repainted.

CAPTIONS: (ABOVE LEFT) Northwest Airlines tail livery (Photo Credit - AP); (BELOW RIGHT TOP) Northwest aircraft being prepared for flight to the U.K. at MSP in winter (Photo Credit - Joel Siegfried);  (BELOW LEFT) Northwest Airlines original logo from 1926 (Photo Credit - Wikipedia);  (BELOW RIGHT LOWER) Delta Air Lines tail livery on Boeing 757 (Photo Credit - Airliners.net)

A video follows this article showing the history of Northwest Airlines.

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 During the merger transition, both Delta (DL) and Northwest (NW) appeared on schedules and airport Northwest Airlines original logo from 1926 (Photo Credit - Wikipedia)flight boards. Like Cinderella's carriage turning into a pumpkin, all that ended at midnight two day ago, when the FAA gave Delta final permission to operate as one airline.

Mergers, like marriages, require compromises and name changes. Northwest Airlines history dates back to September 1, 1926, when the carrier flew mail for the U.S. Post Office under the name of Northwest Airways. Its first international route was to Winnipeg, Canada, and it later pioneered the Great Circle route to Japan. In 2004, it carried 5.1 million passengers across the Pacific Ocean, more than any other U.S. airline.

Like many other legacy carriers, including Continental, Delta Air Lines, United, and US Airways, Northwest operated in the red under U.S. bankruptcy court protection. It's merger with Delta follows consolidation throughout the economically strapped and sensitive industry. Mergers can result in aDelta Air Lines tail livery on Boeing 757 (Photo Credit - Airliners.net) reduced number of employees, decreased capacity, leaner and sometimes less convenient schedules, fewer flights, more crowded aircraft, and higher load factors.

With notable exceptions in Southwest Airlines and JetBlue Airways, airlines are scrambling for extra revenues through fees for checked baggage, change of reservations, advance seat selection, and other add on charges.

Northwest's vanishing act joins a host of other carriers, ghosts from the past with brands that still resonate in aviation history and memory, including Pan American World Airways, Trans World Airlines, Eastern Air Lines, Western Airlines, and Braniff International Airways.

Hopefully Delta Air Lines will have blue skies and a balance sheet without red ink. We say farewell to Northwest. In life and in the skies, change is inevitable.

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Joel Siegfried lives near San Diego International Airport and has a lifelong fascination and passion for flying. During college he worked at the International Arrivals Building at JFK in New York, while also logging time for his private pilot's license. He has flown on personal business over 75...

Comments

  • Carol Hilker - Budget Living Examiner 2 years ago

    Sounds like a corporate Bermuda Triangle :)

  • Billie 2 years ago

    RIP!

  • Leslie K 2 years ago

    Thanks for keeping us up to date on the latest airline news.

  • Ted Nelson 2 years ago

    Sad day as another once booming company sees its days end.

  • Bobbi Leder - Houston Dogs Examiner 2 years ago

    Wow, I had no idea. Thanks for the news Joel!

  • Charles Higgins, Las Vegas Examiner 2 years ago

    I'd heard about this merger but you filled in all the blanks. I wish delta and all the legacy carriers good luck..I'd steer them towards a study of Southwest's business and management protocol. great read, joel.

    Cheers...

  • Ronna DeLoe - New England Landmarks Travel Examine 2 years ago

    I never thought I would see those words, Northwest Airlines disappears. That is sad in the business world....

  • Jaimie Mancham-Case LA Movie Lover 2 years ago

    The merger is the worst thing that happened to NWA, or to me! haha

  • Marcellette 2 years ago

    How sad! I won 4 hours of A320 simulator ride at their training facility when I was 17 during a Women in Aviation International conference. That experience made me decide to go to school to become an airline pilot. Didn't become one but really enjoyed getting my licences and studying the airlines. -sniff-

  • Marc 2 years ago

    They actually did that a couple of months ago at 35,000 feet over Wisconsin!

  • Anonymous 1 month ago

    Such a sad and touching memorial of yesterdays, gone forever. Northwest was legendary.

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