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Nintendo will not be at PAX East 2014, nor will Sony

A Nintendo World Report published this past Monday indicates the company will not be in attendance at this year's PAX East video game convention scheduled for April 11-13 this year at Boston's Convention and Exhibition Center. This will mark the very first time Nintendo will not be present at the convention since its inception; they will not host a booth or panel, nor will they serve as an exhibitor. In a statement, Nintendo of America explains:

Consumers played "Mario Kart 8" at E3, but will not be able to at PAX East
Photo by Kevork Djansezian/Getty Images

"Interacting directly with our fans and letting them play our games firsthand is a key component of our approach. That doesn't include PAX East this year, but we will offer our fans a variety of opportunities to get their hands on Nintendo products in 2014. Keep an eye on our social media pages for more information about where we'll be and what you can play."

The explanation does not seem to curb much confusion, however. Nintendo recently made a number of announcements at this year's Game Developers Conference in San Francisco, including a tech demo on Wii U for "Mario vs. Donkey Kong" and over fifty new games are in development using the Unity engine. In addition, "Mario Kart 8" will be released for Wii U on May 30. A sold out PAX East seems to be the perfect opportunity to let consumers "play [the game] firsthand," but perhaps Nintendo must have other things in mind.

With similar decision, Sony has apparently also chosen to bow out of PAX East this year leaving Microsoft as the dominating gaming console presence. Sega will also not be in attendance, however, other major players (e.g. Ubisoft, 2K Games, Blizzard) will be.


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