International Data Corp. (IDC) has released its picks for tech money making products for 2014 according to Business Insider today. You may check your crystal ball to determine if you are on track with the billion dollar trends.
The first trend on their forecast is a projected 5% growth in IT spending to 2.1 trillion next year.
Companies will need servers, storage, networks, software, and services so their data centers with new hardware works better with the new devices that have exploded around the world with tables and smartphones.
The second hot trend will come from the BRIC countries (Brazil, Russia, India, China) with an increase in their spending in the mobile tech areas of smartphones and tablets by a 13% increase over this year. What will also appear is increased buying from the other emerging countries, Africa, Middle East, Latin America and the other Asian countries thirsty for tech goods.
All told, tech spending outside of the U.S. and Europe will rise 10% to nearly $740 billion and make up more than 1/3 of all worldwide IT spending. This will be where big IT vendors get most of – over 60% – of their growth.
The third trend is 'cloud computing'. Until now, Amazon and Google utilized cloud technology for their clients. IBM entered Watson, its super computer, into the cloud competition in November with advertisements in Las Vegas. Today Google announced it would open its cloud compute engine service platform to everyone. IDC predicts that the cloud will drive $100 billion worth of spending in 2014, up 25% over 2013.
Trend four is an enhancement of the war within the cloud between Amazon and Google. IDC expects Amazon Web Services to lead the way with 'an avalanche' of new services for developers and businesses in 2014. And Google will compete on the cloud level finding new opportunities for individuals.
Worldwide tablet sales will grow by 18% and smartphones will grow by 12% next year, which will be the fifth trend. By the end of 2013, $423.1 billion will be generated by smartphones and tablets that cost less than $350.
Device sales will continue to be dominated by Apple and Samsung. But in 2014, Android developers will start making more money catching up, but not surpassing, the money that iOS developers make. IDC predicts that 2014 is a make it or break year for Microsoft in mobile.
Trend six is spending on big data technologies and services will grow by a hefty 30% in 2014, surpassing $14 billion. According to IDC, predicting business conditions and serving customers requires tapping into computer data centers or cloud providers. It will be hard to keep up with demand and hire people to do the job. IDC forecasts are that the coolest, most interesting new big data apps will come as cloud services. Enterprises will want to buy big data as a service instead of building it themselves.
Social networking will become absorbed. This seventh trend is predicted that by mid-2015, virtually all enterprise software will have some sort of social feature built in, IDC says. So you will not buy Facebook individually but as an app which is part of the software group.
Trend eight will have industries turn to cloud players like Amazon, Microsoft, IBM, Salesforce, and others to host their industry-specific clouds. According to IDC forecasts the individual innovator will not build a product or service from scratch on their own. You will crowd source.
Number nine is the Internet of Things becomes an actual thing. In 2013, big IT vendors like Cisco and Salesforce started to release their first IoT products. By 2020, 30 billion inanimate objects will be made "smart," and added to the Internet, controlled by apps. This will in 2020, generate an astounding $8.9 trillion in revenues, IDC says.
Many of these trends will not be a surprise to you since the news generated in recent weeks has hinted at where the competition has been building amongst the major players. You can pick your favorites and determine your future use of technology.