Yahoo was once one of the premier names linking people to the Internet. It appears that new names such as Facebook, Twitter, and LinkedIn have left Yahoo struggling to remain at the top of Internet popularity. Still, Yahoo enthusiasts in Syracuse are hoping for a comeback by Yahoo and have been pleased of news that the firms new CEO, Scott Thompson, is working for just that. Lance Ulanoff has reported for Mashable "Yahoo CEO Scott Thompson Wants Yahoo to Innovate Again."
Yahoo's new CEO, Scott Thompson, believes Yahoo has a bright future. He has been working hard to convince everyone else that the company is ready to return to “the forefront on innovation online and with the businesses that benefit from online.” Thompson has said “I’m convinced that the core business assets are stronger here at Yahoo than people believe." Thompson is reported to be planing on focusing on growing shareholder value, top-line growth, unique visitors and ad dollars.
Thompson has commented “It’s a huge opportunity and great challenge." He has expressed the belief that Yahoo has “treaded water here, and what we need to do now is build on those assets and start swimming at a very fast clip.” Thompson, who has just taken over at Yahoo, has not given any details yet as to how he plans to drive growth, innovation and advertising dollars. However, his experience at PayPal, where he was president, has taught him about building success on the Internet.
Thompson has also said that he is “genuinely excited to be here" and has offered high praise for current execs and other Yahoo employees, including the content team. He noted “People determine whether or not you win or lose in the market.” Well, it appears Thompson certainly understands the psychology of competing and winning well and with the firms assets and his positive attitudes about the future for Yahoo the firm has a really good chance of rising to the top of the Internet market again.













