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New wedding statistics reveal emerging industry trends

New wedding statistics released.
New wedding statistics released.
Photo courtesy of Complete Video Solutions, 2014 - Used with permission.

XO Group Inc. (NYSE: XOXO), a global media and technology leader and creator of the top wedding website, today released the results of its annual Real Weddings Study. This comprehensive report surveyed nearly 13,000 US brides and grooms married in 2013. 2013 Real Weddings Study captures detailed information on the average cost of a wedding, average number of wedding guests, wedding style trends and other key statistics related to weddings in America.

Key statistics? How about that the average wedding cost nationally (excluding honeymoon) has risen to $29,858 in 2013. According to the report, this is the highest ever.

Less couples (20%) say the economy affected their wedding budget – a statistic that has continually decreased year over year, since reaching an all-time high of 34% in 2009. Wedding standards also continue to rise, in fact, about 1 in 8 couples (14%) spent more than $40,000 on their nuptials, and nearly 1 in 4 (24%) didn’t even have a budget.

The most expensive place to get married is Manhattan ($86,916 on average) with Idaho coming in as least expensive ($16,519 on average). Detroit came in at number 23 on the list, with an average total wedding cost (excluding honeymoon) of $31,044. This is the first time Detroit has made the Top 25 list.

People are getting married at older ages too, with the average marrying age for brides being 29 and grooms 31. The average length of an engagement is 14 months, with December (16%) having the highest rate of engagements. June and September rated as the most popular months to get hitched.

In addition to the growing budgets, other trends were revealed, such as how more and more couples are concentrating on the guest's overall experience and how old wedding traditions are beginning to be replaced with some modern touches. According to the report, nearly three out of four couples who get married (74%) now opt to live together prior to getting married. 80% of brides still take their spouse's last name, but this is a 6% decrease from 2009.

Where does your wedding fall? Does it fit with these numbers or are you way off? Sound off below in the comments section!

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