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New video helps assess a cat’s weight

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A major pet food brand has unveiled an online video to help cat parents determine if their feline companions are overweight.

The 25-second video by Purina Cat Chow says a cat’s weight can be assessed in three steps:

1) Look at the cat from above. An hour-glass shape should be seen.
2) Look at the cat from the side. A tucked waist behind the ribs should be seen.
3) Feel for the cat’s ribs. If the ribs cannot be felt, the cat is probably overweight.

The video is part of a newly launched “Why Weight” campaign that seeks to raise public awareness about the problem of overweight cats. According to the Association for Pet Obesity Prevention, 58 percent of owned cats – or more than 50 million – are overweight in the United States, and many cat owners do not realize their pets are too heavy.

Pet obesity can cause serious health problems, including osteoarthritis, diabetes, heart disease, joint injury and pain, and cancer.

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