Skip to main content
  1. Leisure
  2. Autos & Motorcycles
  3. Auto Reviews

New survey says it's not weird to name your car Stanley

See also

Christening your wheels is not as far-fetched as you would think. Now, a new consumer study states that one in five car owners have not only given their rides a nickname but also ascribed a gender to them.

DMEautomotive, a Florida-based, car-focused marketing company, conducted a survey last year to determine which consumer tends to personify their vehicles. The outcome of the survey was not surprising as it concluded that women and younger car owners tend to refer to their vehicles as a "he" or "she" and provide them with nicknames as well.

According to Doug Van Sach, DMEautomotive's vice president of strategy and analytics, The accepted cliché is that men have a more passionate, personal relationship with their beloved cars, while women view them as utilitarian machines that get you from Point A to B. But this research provides a different insight: women are significantly more likely to christen their vehicles, and also associate a female gender with them, while more men perceive their vehicles as male. And while we’ve seen numerous headlines on the fact that millennials are the least car-passionate generation in history, they’re far more likely to personify and name their vehicles. This indicates an emotional and personal vehicle attachment in these demographics, one that auto marketers might want to explore and leverage," Van Sach concluded in a press release.

There are those who argue that cars are soulless mechanical devices that would hardly merit being given a name. Many car-owning folks however would beg to differ. Cars have become such an intricate part of our daily lives that we develop real attachments to them. Perhaps a clinical expert might surmise that naming a car is a way to build a comradery with an inanimate object in hopes of maintaining a kind of mutually beneficial relationship?

Well, whether you've nicknamed your heap of metal or not, based on the nationwide DMEautomotive survey, here are the top five vehicle names:

Baby
Betsy
Bessie
Black Beauty
Betty

Got a nickname for your car? Share it below! BTW, the nicknames for my two vehicles are Windy and Sexy Lexi.

--Car Chick®

Hey, please visit my Facebook page and hit 'LIKE!'

Advertisement

Leisure

  • Cashew dip
    Tasty cashew dip: You wouldn't think something so healthy could be so tasty
    Video
    Cashew Dip
  • Istanbul, Turkey
    Istanbul, Turkey has been named the number one travel destination by Trip Advisor
    Camera
    9 Photos
  • Pasta Salad
    Pasta salad recipe: Easy and healthy pasta salad with delicious pasta dressing
    Pasta Salad
  • Deviled eggs
    This is the only deviled egg recipe you’ll need this Easter
    Delicious Eggs
  • Nail art
    Use this Coachella sunset nail art tutorial with RCM nail polish to create gorgeous nails
    Camera
    7 Photos
  • Chocolate souffle
    Love chocolate? Get tips on making the perfect chocolate souffle every time
    Video
    Recipe 101

User login

Log in
Sign in with your email and password. Or reset your password.
Write for us
Interested in becoming an Examiner and sharing your experience and passion? We're always looking for quality writers. Find out more about Examiner.com and apply today!