The phenomenon of Apple Inc capturing the hearts and minds of people worldwide remains with us. Reuters reported on Sept. 23, 2013, "Sales of new iPhones top forecast." Following their launch on Friday Apple Inc sold a higher than anticipated 9 million iPhone 5s and iPhone 5c models.
Apple issued a more optimistic financial forecast based on the hot sales of the new iPhones. Following the news Apple shares rose 4.5 percent to $488.64 in early trading on Monday. Colin Gillis, an analyst with BGC Partners, said, "We have been saying they will be selling every 5s they can make and it looks like that is the case."
Daniel Ernst, who is an analyst with Hudson Square Research, has accurately noted that the new iPhone sales show Apple still has a deep connection with its customers.
Money News has reported on an Associated Press story, "Apple Shares Surge on iPhone-Launch Numbers." The new low-cost 5C and top-of-the-line 5S have given Apple its strongest iPhone launch ever. Apple now projects between $34 billion to $37 billion in total fourth-quarter revenue. Apple's phenomenal success story has become a model to study worldwide.