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New gear for the New Year: Brooks PureProject Apparel

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With the New Year in full swing it’s time to get race-ready and resolve to achieve your personal best with Brooks Sports, the stylish and super-performing running brand that combines forward-thinking function with cutting-edge fashion.

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Brooks introduces PureProject Apparel, a genius and good-looking apparel collection that is mindfully designed to join you on the adventure called life. From running to running errands, Brooks has powerfully packed this collection with fabulously functional fabric, clean and clever designs, carefully-crafted details and high-speed high styling so you enjoy the run and ride of your life. Check out these stand-out pieces packed with performance from Brooks’ PureProject Collection:

FOR WOMEN
Women's PureProject SL ($55)
- this graceful sleeveless top is sure to quickly become your go-to companion on long runs thanks to its simple but stylish look that’s packed with performance. Brooks PureProject Sleeveless fuses supreme comfort with smart styling — featuring a semi-fitted A-line shape that fits fluidly and is made of the softest materials, including Brooks DNA fabric strategically-placed across the shoulders to let you run nimbly while quickly wicking away moisture so you stay cool and dry. The PureProject Sleeveless feels luxuriously comfy giving you an easy fit and breezy feel as you test your running limits, while its ultra-stylish design and feminine details including contrast color stitching and adjustable side ties provide a pretty, personalized look that’s sure to flatter you — and surely become your favorite running top to slip on this season. Brooks PureProject Sleeveless is a good-looking and femininely-graceful sleeveless top that perfectly blends simple-but-smart styling with comfort and performance to help you run spryly and smoothly. The PureProject Sleeveless retails for $55 and is available in Heather Fog/Fog, Fuchsia, and Heather Black/Black in sizes XS to XL.

Women's PureProject Seamless Capri ($75) - slip into these sleek and sprint-ready capris that will not only propel you to top speeds but high fashion. Brooks PureProject Seamless Capris slip on like a glove and feel like second-skin, thanks to its super-soft yet compressive polyester and Brooks DNA fabric combination that gives you a seamless silhouette that’s stretchy while providing a compressive fit for optimal recovery. The PureProject Seamless Capri features a sleek and stretchy fit that allows for maximum mobility so you can sprint seamlessly and comfortably, a wide waistband that gives extra compression to the core while concealing any tummy bulge, a texture down the side of the legs for a fashionable and flattering look, and a smooth silhouette that adapts to your body for a stylishly custom fit that offers the much-needed compression you crave to bounce back. What’s more, these capris also feature three smooth and subtle pockets hidden in the waistband — two small flat-front pockets and one larger backside pocket — to conveniently store goods and enjoy hands-free running. Overall, Brooks PureProject Seamless Capris are sleek but sturdy capris that comfortably feel like second-skin and offer the perfect amount of compression while allowing for full freedom of movement, making them the must-have spring staple to add to your wardrobe to go the distance swiftly and seamlessly. The PureProject Seamless Capri retails for $75 and is available in Black and Mako.

Women's PureProject Jacket ($135) - rock this runway- to running-ready jacket and get ready to dash stylishly, comfortably, confidently and powerfully. The PureProject Jacket is a tech-novative trendsetter packed with powerful and practical features from its semi-fitted feminine cut with stretchy cropped hem that fits sleek, sexy and snug to its lightweight and weather-resistant fabric that lets you move with ease of movement without letting the elements break your stride. Brooks also amps up the cool factor with a highly breathable shell that keeps you cool and dry as you turn up the heat so you can keep pushing on. What’s more, feel secure and shine-on as you stride straight into sundown thanks to its cutting-edge and super-stylish 360 degrees of retroreflectivity that’s cleverly woven into the fabric so you can light up the night. The PureProject Jacket also features an oversized hood so you can take cover, repel the rain and ward off the wind—and there are two handy and discreet front vertical zip pockets and one back zip pocket to safely stow away a music player and essentials. Overall, Brooks PureProject Jacket has-it-all: sleek and chic looks with a feminine flair, super-performing fabric that’s breathable and weather resistant, and state-of-the-art yet stylish reflective details for high-visibility under low-light settings so you can glow-gorgeous! The PureProject Jacket retails for $135 and is available in Black Plaid/Heather Black, Fuchsia Plaid/Fuchsia and Fog Plaid/Mako GeoTribal Print, in sizes XS-XL. Sizing note: This jacket runs a size Smaller, size up.

FOR MEN
Men's PureProject SS ($60)
- take your running regimen to new heights with this cozy and cool tee that’s sure to become an all-season all-star. Brooks PureProject Short Sleeve is a no-nonsense style staple that gives you that nimble edge you need to perform. This simple but highly stylized tee features light and incredibly soft materials including Brooks’ breakthrough DNA fabric that’s seamless and strategically-placed across the shoulders to give you maximum breathability and wick away moisture so you can run fiercely while keeping your cool. The PureProject SS has a semi-fitted silhouette with a shallow V-neck to give you just enough room to move freely without dragging you down—and it features a subtle slit pocket at the front hip to stash your car key or id card. Rest assured that this short sleeve tee gets the job done in detail, it may be simple but it’s smart: from its light, buttery-soft and moisture-wicking fabric that feels relaxed yet running-ready, keeping you cool and dry — to its reflective details stitched in the waist seam and reflectivity tab on the back to keep you fully reflective, this tee can perform. The Men’s PureProject SS retails for $60 and is available in a variety of colors including, Caribbean Sea/Anthracite, Black/Anthracite, Electric/Anthracite, Sulphur/Anthracite and High Risk Red/Anthracite.

Men's PureProject 9" Woven Short ($75)- slip into these silky-soft shorts and get ready to take big strides and running risks like a pro. Brooks PureProject 9" Woven Shorts feel so unbelievably amazing that you’ll want to wear them all day long from running to running errands. These shorts are the perfect mix of comfort, support, movability and custom-made styling. The PureProject 9" Woven Shorts feature a light and airy yet stretchy and sturdy woven fabric that’s highly-breathable, super-soft and cleverly adaptable so it moves with you not against you. Plus, there’s a built-in liner that provides extra support for a care-free fit and seamless styling combined with a 9-inch inseam for full coverage. The PureProject 9" Woven Shorts also feature an elastic drawstring waistband to ensure a custom and comfortable fit so it stays securely in place to give you peace of mind and freedom of movement. These super-performing shorts are functionally finished off with reflective detailing and convenient pockets — two front-hand pockets to store goods and a back pocket with flap to ensure your essentials securely stay in place. Brooks PureProject 9" Woven Shorts are an effortless essential to wear on the daily because of its silky-soft yet smart fabric that stays cool, seamless construction that’s sturdy, comfortable and supportive — and clever details including generously-sized pockets so you can run happily hands-free and with a full range of motion. The PureProject 9" Woven Short retails for $75 and is available in Heather Black and Heather Anthracite, in sizes XS-XL.

So get ready to super-perform like a pro with Brooks’ newest, notable and innovative PureProject Apparel. Shop for these styles at www.brooksrunning.com.

Follow me on Twitter: @Gabriela_Isabel

Disclosure: Author received product samples solely for the purpose of review, with no monetary compensation to offer a favorable mention. All information provided is for educational purposes only. Author accepts no liability for any loss or damage that may occur from the use of any information or products featured in articles. Opinions expressed are those of the author.

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