Kickstarter is a funding platform in which entrepreneurs use the Internet to solicit small donations from many to finance their ventures. Sometimes referred to as crowd-funding, this option has allowed many creative projects to get off ground in such areas as comics, music, film, stage shows, and video games.
A new Federal program, aptly started from the Jumpstart Our Business Startups (JOBS) Act, eases security regulations for business financing. Which means that many real estate ventures that would normally need to have an initial public offering to raise funds from the public sector, can now use the federally mandated crowd-funding option.
Ruckus Brewing Co., which plans a $30 million redevelopment project at the former Neuweiler Brewery site in Allentown, intends to use this new crowd-funding option to raise part of the money needed. Ruckus' proposal for the 400,000 square feet would include a full-scale brewery and space that could be used for other operations.
The brewery project, just like the hockey arena, would get much of the funding from being in Allentown's 130-acre Neighborhood Improvement Zone (NIZ) and traditional sources like banks loans and state grants.