The publishing titan gears up new IPs for annual release schedule on next-gen consoles. None coming at launch.
Electronic Arts has “half a dozen [original IPs] in development,” said EA Labels boss, Frank Gibeau in an interview with CVG today. Looking ahead, according to the EA executive, the goal is to announce some of these new projects within the next couple of years. From that point on, the publisher plans to have “one to two new IP” release annually.
"We're going to try and announce the new projects in the next couple of years,” Gibeau explains. “So in years two to three of the next-gen cycle, the plan is each year you’ll see one to two new IP from us coming out.” Additionally, according to EA, the announcements have already begun. “We’ve announced a couple of them, Mirror’s Edge and Battlefront,” he notes.
Though technically not new IPs, EA sees it differently: ”But, if you look at a game like Dragon Age Inquisition, it’s a sequel yeah but we’re treating it as a new IP with a new approach. We’re reinventing it,” he says.
Presently EA plans to transition existing properties over to next-gen for the early cycle, allowing ample development time for new IPs. “We’re not [building new franchises] on the first day of release, we like to build a bit of the base,” Gibeau says. “We have more to bring over in terms of existing and healthy and growing franchises, and so we want to add a little bit more there.”
Nothing is ever wrong with giving games, established or not, time to bake in the oven, so to speak. And EA can all them new IPs until they’re blue in the face, but technically they’re just long awaited sequels. Either way, we’re not complaining. Bring on the games.