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New CLIF Bar snack bars for ski and snowboard fuel

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Ever since we started skiing, the CLIF Bar has been part of our ski day checklist: boots, poles, skis, goggles, hat, sunscreen (depending), and CLIF Bars. Check!

Anyway, we figured there were many more of you like us who take CLIF Bars up for lift fuel instead of wasting time in the lodge. Oh…. We like the ski lodges and please don’t take that as a knock on said lodges. We just prefer to avoid the lunch crowds and take our time there après ski. K? K.

The newest line of CLIF Bars under the CLIF MOJO Fruit & Nut and CLIF MOJO Dark Chocolate umbrellas include…

· Cranberry Almond, featuring tart cranberries and organic almonds

· Wild Blueberry Almond, featuring organic cashews and flavorful whole organic wild blueberries

· Coconut Almond Peanut, featuring rich and nutty organic peanuts and coconut

· Dark Chocolate Almond Sea Salt, featuring big chunks of organic dark chocolate and organic almonds

· Dark Chocolate Cherry Almond, featuring big chunks of organic dark chocolate and deep red organic cherries

“At Clif Bar & Company, we aim to create quality organic food, that people love to eat, nourishes their active lives and is good for them and the planet,” said Kevin Cleary, chief executive officer of Clif Bar & Company. “Our athletes and foodies joined forces in the CLIF Kitchen to build a better snack bar by carefully selecting and combining high-quality ingredients that taste great and are nutritious.”

All five flavors of CLIF MOJO Fruit & Nut and CLIF MOJO Dark Chocolate are 200 calories or less, low glycemic, and a good source of fiber. Like all food from Clif Bar & Company, CLIF MOJO Fruit & Nut and CLIF MOJO Dark Chocolate contain zero grams trans fat and do not contain partially-hydrogenated oils, high fructose corn syrup, artificial flavors or synthetic preservatives. Clif Bar & Company also sources ingredients that are not genetically engineered, according to the company.

CLIF MOJO Fruit & Nut and CLIF MOJO Dark Chocolate are available now at select retailers nationwide (SRP: $1.49/bar; multipack $5.99/5 bars – Cranberry Almond, Wild Blueberry Almond and Dark Chocolate Almond Sea Salt).



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