Earl Lee, CEO of HSF Affiliates LLC, yesterday announced the new Berkshire Hathaway HomeServices brand logo and quality seal at the Prudential Real Estate Sales convention at Caesars Palace in Las Vegas. rismedia.com/2013-03-11/new-berkshire-hathaway-homeservices-branding-announced-at-prudential-conference/
Prudential real estate agents were able to view the brand’s new visual identity first-hand. Berkshire Hathaway HomeServices will be acquiring Prudential Real Estate.
"We are excited"
“We are excited to introduce the new brand logo, quality seal and color palete to affiliate network and to the industry, Lee said. “The Berkshire Hathaway HomeServices brand is smart, distinctive and versatile for all markets and price ranges.”
The look and feel of the brand embodies the spirit of Berkshire Hathaway and captures our commitment to quality,” Ron Peltier, chairman and CEO of HomeServices. “The new Berkshire Hathaway HomeServices logo exemplifies strength and elegance, and we are proud to carry it in to the marketplace, he continued.
Berkshire Hathaway HomeServices will be available in late 2013.