Healthy, shiny hair is young-looking hair and a new company called NEUMA has formulated a line of natural products that not only beautify your hair, but protect our planet as well. NEUMA was developed by a leading team of cosmetic chemists, which has been responsible for developing some of today's top beauty brands worldwide.
Their challenge - to create a professional performance hair care line that would be free of toxic ingredients, especially those suspected of contributing to human or environmental health problems. "NEUMA provides a healthy alternative that truly performs, leaving your hair - and you - looking beautiful," says Jeffery Orrell, senior vice president of sales and marketing for NEUMA Beauty. "What makes NEUMA different is what's NOT in the bottle, without sacrificing performance," continues Orrell.
What's NOT in the bottle:
Synthetic fragrances and/or toxic ingredients, including: carcinogens, 1,4-dioxane, phthalates, neurotoxins, sulfates, aluminum compounds, paraben preservatives, laureates, glycols, ammonia compounds (DEA, MEA, TEA), chelating agents (EDTA, benzyl alcholos, SLS, SLES, ureas (DMDM), synthetic polymers (PVP, Acrylates), synthetic coloring agents (FD&C 0r D&C), chemical sunscreens, dioxins, formaldehyde donors, nano sized particles that penetrate the skin, harmful pert chemicals or environmental pollutants such as chlorphenesin, triclosan or polyquaternium-16, that never break down once introduced to our earth's aquatic environment.
You may be asking at this point what IS in the bottle. "NEUMA lovingly incorporates essential oils, certified organic plant extracts, essential fatty acids and vegetable proteins into our products so that they treat your hair - and our environment - with kindness and respect," explains Orrell. "These safe, mild ingredients leave your hair healthy and silky with a radiant shine. NEUMA is about being beautiful…in all the right ways."
In addition, the company uses 85 percent post consumer recycled bottles, 100 percent certified wind power and 100 percent recycled fiber containers.
Orrell adds, "Our collection of exceptional performance, natural, healthy, organic and sustainable hair care products utilize raw materials which above all, do no harm…because like you, we care for earth and hair."
NEUMA formulas feature:
- Sulfate free shampoos that gently cleanse without stripping hair of its natural moisture and essential oils.
- Color extending formulas that maintain the fidelity of color-enhanced hair.
- UV Guard provides protection and helps shield hair from UV and heat damage.
NEUMA offers systems for all hair types:
Moisture
Replenishes dry, damaged hair with needed moisture.
Volume
Enhances volume, fullness with long-lasting body.
Renew
Ideal for normal hair as well as clarifying.
Repair
Restores and strengthens overworked, over-processed hair.
Styling
Offers a variety of stylers to help complete your look.
"After my stylist used the NEUMA Volume Shampoo and Conditioner, I went home and could not believe my eyes. My hair was transformed into the most beautiful hair I have ever had in my life! I almost cried," says Debra S., a NEUMA customer.
She goes on to say, "I am forever grateful to all of you at NEUMA for making me the happiest woman on this earth. I was wondering if you will ever have the liter size (I'd prefer 5 gallon LOL) Lastly, you should be awarded the Nobel Peace Prize for beautiful hair, since I have now made peace with my hair."
To find a salon near you that carries NEUMA products, click HERE and then click Salon Locator or contact the company HERE.
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