The time-honored tradition of coupon-clipping dates back to the birth of retail itself. But the modern boom of digital discounts in the form of web and mobile-based offers -- commonly known as daily deals -- has fueled a renewed surge in eCommerce among price-conscience consumers as 2014 heats up with the summer season of shopping ahead.
This week, NBC affiliate WKYC-TV in Cleveland, Ohio served up a bevy of tips touting insightful ways to save on today's coolest technology and a variety of related gadgets. And once again, even the most in-demand tech can be found with the most attractive price tags attached when you go hunting in the daily deals arena.
Case in point, one of the great buys highlighted on NBC News is for the JBL OnBeat Mini Speaker Dock. If you’ve got an iPad mini, iPhone 5, iPod touch (5th generation) or iPod nano (7th generation), the JBL OnBeat Mini is a hot commodity. And one of the top daily deals sites in the world is offering it Thursday for $49.94 (check it out on JustDeals.com).
According to the latest industry data, daily deals are doing more than anything else to siphon more online and mobile purchases out of the better than 95 percent of U.S. consumers who still patronize traditional brick-and-mortar stores. And the trend is poised to even gain further momentum.
As leading daily deals platforms continue to grow and thrive in the wake of deals that simply can't be matched elsewhere, the daily deals boom will only accelerate as the decade progresses.