By Paul Fitzgerald
They like them. They like them lots. They like them so much that consumers and businesses in the Halifax Regional Municipality (HRM) and surrounding area have chosen Musquodoboit Valley Quality Sod (MVQS) as the best in its industry.
The Consumer Choice Award just announced that MVQS has won the top award for Sod Supply Services, which makes the company part of a select and distinct group of business owners and entrepreneurs recognized for their excellence in businesses and loyalty to consumers.
MVQS will be presented with the special award on Thursday, October 17, 2013, at the Winners’ Circle Breakfast at the Casino Nova Scotia Hotel.
MVQS has also received personal congratulations from Prime Minister Stephen Harper, Nova Scotia Premier Darrell Dexter, and HRM Mayor John Savage.
Alan Streatch, President and CEO of the Granview (Farms Ltd) Group pioneered a family business rooted as a conventional dairy farm since 1966 to a full-fledged grower and supplier of premium nursery sod. In 1978 Musquodoboit Valley Quality Sod (MVQS) was introduced to the horticulture trade market for use by homeowners and professionals.
“We are elated to win the Consumer’s Choice Award,” says Streatch. “When our consumers and local businesses are giving us two thumbs up it means we are doing all the right things on every level.”
He adds, “MVQS only continues to grow and the reason we are growing is based on the hard work and dedication of our professional staff, all of who are committed to customer loyalty.”
Formed in 1987, Consumer Choice Award is the only organization in Canada to determine the top-ranked service providers in various categories by conducting an independent market research survey that is statistically accurate.
Consumer Choice Award recipients are not selected by a panel of judges, but are chosen by the consumer.
Each year, consumers are surveyed all across Canada to gather their opinions, perceptions and expectations regarding the services they choose on a daily basis. Leger Marketing, the leading Canadian-owned market research firm, is mandated to conduct the consumer and business surveys.