While Ford’s Mustang has captivated car lovers across America since its debut in the mid 1960’s, predictions are that longtime fans will “buck” against its 2015 incarnation Mustang.
Rumor has it that the new Mustang’s look will be drastically different... about 15 inches shorter, 6 inches narrower, and about 400 lbs lighter. It is also expected to come with three engine options, including a 2.5-liter 4-cylinder EcoBoost engine generating 300hp, a 3.7-liter 6-cylinder with 305 horsepower, that could (supposedly) be ramped up to around 400), and the classic 5.0-liter 8-cylinder engine that puts out 475 horsepower+.
The idea is to give the American icon a more global appeal, and to stem its bleeding sales, which have been cut deeply by consumer s’ preferences for better fuel economy models like Ford’s own Fusion. It is also hoped that by changing the Mustang, it could help the company’s overall sales appeal rebound in a declining European market, as well as help Ford achieve greater market share in the ever-growing Chinese/Asian marketplace. The question, however, will the move help or hinder its predominantly North American profit base? Still, if Mustang is to survive at all, it will have to abandon its retro-style and evolve with the times.
For a related article see http://www.examiner.com/article/messing-with-the-mustang-ford-to-change-...