There is a new social networking application in town: Slingjot. Some of its endorsements pass it of as being just another social media app (like Facebook or Twitter). But, this is not the case. Slingjot uses a revolutionary concept—one word—and while that is very cool and Slingjot is getting the one-word idea, referred to as “word of the moment” out there along with its name, it might do better if it were to focus on the concept that it provides easy management of all other social networks. This is quite a feat and in my opinion this is what makes Slingjot the better app. But, no matter what your reason is for choosing this “targeted social immediacy” network—the excitement of “connect[ing] people one word at a time” or the earth-shattering merging of all networks—Slingjot looks very attractive.
Model Stephanie Furtado endorses Slingjot and has represented the company at many entertainment events, so to get the word/the company’s name out. To see a clip from one such event, click here. However, for the sake of brevity she says: “It’s basically going to be the next Facebook, Twitter,” and putting Slingjot in the same category as Facebook and Twitter may or may not be a good idea. On the one hand, perhaps lumping it in with the many other social networks out there is a good idea, because lots of people are getting bored with the current networking options and are pleased to hear of an alternative. A recent poll shows that about one out of every three Facebook users is becoming bored with the service. On the other hand, passing it off as just another social network may not be a good idea, because just another social network might be perceived as a little ho-hum.
Slingjot does other things to spread the word and get its name out there, like sponsoring musician Eric Zuley (codename EZ) and the EZ Show. Slingjot paid for the EZ Show to go to the Kandyland party at the playboy mansion. By doing this and other things Slingjot gets its name out there and lets it be known that it is a social networking app. The name Slingjot is all over the web and the company really tries to explain how the “word of the moment” concept works. Slingjot’s mission is to “connect people one word at a time” and basically how this works is that users post one word communicating their general feelings about something that has been posted (like a photo or a video) and you get instant feedback on how other people feel about the same thing. This feedback comes in the form of a poll, which shows you how many people felt the same way. But I think Slingjot should instead spread the word that it can merge all your other social networks, so as to help you manage them all.
Since there are just so many social networks available—Facebook, Twitter, Linkedin, Tumblr, Google +--and the list keeps right on growing the fact that Slingjot can merge them all, all at once is a super valuable asset. Using Slingjot’s easy to understand interface you can post something once and have it posted to all of your networks, so that you can stay in touch with all of your contacts (friends, family, coworkers, and so forth) no matter what network they use. This is quite a complicated feat, as every network uses different software.
By using all the methods mentioned above, Slingjot definitely gets its name out there and lets it be known that it is a new social networking application. Slingjot also helps you manage all of your social networking apps.
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