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Microsoft: Xbox One outpacing Xbox 360 launch by a factor of two

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With market research firm NPD Group’s industry report for January, Microsoft has revealed that in the three month following the Xbox One launch the next-gen console has sold more than twice as fast as the Xbox 360 did when it launched in November 2005, according to a report today from VG 24/7.

Commenting on the NPD Group report today on the Xbox Wire, Microsoft said that in the same three-month post-launch period they sold 2.29 times as many Xbox One units as the Xbox 360 did when it launched.

“We are incredibly humbled and proud to see Xbox One continue to be the best launch of an Xbox in our history,” said Yusuf Mehdi, corporate vice president of marketing, strategy and business for Xbox.

Microsoft touted is software sales for the Xbox One and Xbox 360 combined, which NPD Group suggested were tops among all console platforms.

Constituting nearly half of the software market (47 percent), Microsoft pushed out 2.27 million units of software last month, averaging about 2.7 games per every Xbox One since the next-gen console launched in November.

“This amazing success is due in large part to our unrivaled games lineup, first class Xbox Live multiplayer games service and a platform for game developers that offers unique capabilities such as Kinect and Xbox SmartGlass,” Mehdi said.


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