On Wednesday Microsoft announced that the Xbox One will be released on November 22, the same day the Xbox 360 was launched eight years back. Fans who are not quite ready for the next-gen console are asking what will happen to the xbox 360? Chief Marketing and Strategy Officer Yusuf Mehdi answered this question when speaking at the Citi Global Technology Conference this past week. "If you look at Xbox 360" said Mehdi, "that platform [has] lasted for seven to eight years and it's going to go for another three years. It's incredibly profitable now in the tail."
Mehdi also confirmed that there will be over 100 new games for the Xbox 360 in the upcoming years. "We are going to continue to invest in the Xbox 360 and the devices can work in concert" said Mehdi. "So it isn't like the day we ship the Xbox One, Xbox 360 won't work, we will continue to support it. In fact, we are going to ship 100 new games on Xbox 360." Gamers will also have the option of upgrading a number of current-gen games to next-gen versions for just $10.
In addition, Microsoft Game Studios vice president Phil Spencer recently spoke with Game Informer and said Xbox One availability "should feel a lot better than it did for 360. You want people to be able to walk in the store and buy one on day one, so you're trying to manage the inventory that isn't pre-sold. I want parents who don't think about pre-ordering electronics to be able to walk in and have a chance to find a box. There might be a line, but I don't want it to be that if you didn't pre-order in September, you can't get one. That doesn't feel like a great consumer experience.”
The Xbox 360 is the second video game console developed by and produced for Microsoft. Microsoft's next-gen console, the Xbox One, is due on November 22 for $499.