The stereotypical view of Xbox 360 users is that of 12-year old little rage boys but numbers that Microsoft reported during a financial analyst meeting Wednesday suggest a sizable female population on Xbox LIVE.
According to Microsoft, there are currently 48 million Xbox LIVE users in 41 different countries worldwide. Of that 48 million, nearly 40 percent are female according to comments from Chief Operating Officer Kevin Turner transcribed by Seeking Alpha.
That represents a significant shift in user population for the Xbox platform from the original console that was launched in 2001 to the Xbox 360 in 2005. Xbox LIVE subscribers in the United States consume "30 hours of digitally distributed TV and movies every month" with "18 billion hours of entertainment globally in 2012 alone," according to Microsoft.
This media consumption helps explain Microsoft's focus on entertainment apps and TV integration with the Xbox One which releases on Nov. 22. The gaming community has vocally denounced the company when it has publicized the console's non-gaming features. However, this is all part of the original plan to become the center of the living room since the launch of the original Xbox.
Microsoft Vice President Phil Spencer recently stated that the company's Los Angeles studio is currently incubating "hundreds of ideas" for entertainment programming to bring to the Xbox One.
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