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Marketing Your Business With Online Ads

Internet gives the option to businesses to communicate with their customers in the form of ads. Online ads are much different from the ads you watch on TV. Mostly, these ads are in the form of images and some text. Within a few words the experts have to throw the best message to the people. The images have to be interesting and intriguing so the people are attracted to click on them. There are many different ways of posting your ads on the internet. You can either go for paid ads or free ones. Here are some types of ads that you can use online to grow the identity of your business.
There are many different types of ads that internet allows businesses to use. Here are the most common and popular ones.

Banner Ads
These are the ads that you can put on another website in the form of an image. This image can be moving i.e. animated or static. The size of the banner can vary from business to business but the real concern is to convince the other website runners to put your ad on their website. You have to find a space on the right, left, top or bottom of the page to put the ad. People click on this ad and the website hosting your ad gets a percentage of what you get from those customers. This can be decided between two parties as to how the advertising host will be paid.

PPC Ads
These are ads that can be put besides Google search results or other websites. The most important part of this type of ads is that they need to be paid for on per click basis. This is why they are called PPC (pay per click) ads. Every time a customer clicks on the ad the advertising company has to pay an amount to the host of the ad. The cost of these ads depends on the conversion rate of the customers that are coming on your website.

Affiliate Marketing
Affiliate marketing is when you put an ad on your website or a third party puts your ad on its website for commission. The host of your ad can either put a banner on his website that directs the visitors to your website or it could be a link to your website. In this type of marketing the money is paid on commission basis. If the customer sent by the ad on the third party website signs up for your services or buys your product, you will have to pay a commission only then. You can also sign up for MLM live transfer leads, which will be very helpful for you in terms of making new customers and boosting revenues.

Social Networking Website Ads
These are also paid ads and the money needs to be given to the social networking website where you will have your ad placed. The ad can be placed based on the past searches and demographics of the online visitors. This means these ads are targeted and people get to see in these ads what they are looking for or had been looking for in the past. These ads can be extremely productive and profitable for businesses.