How about having a job in marketing and advertising that requires you to name factory cars? That might be a pretty cool job to have assuming the car name chosen is cool and not strange.
At some point in a brand-new car's design, engineering or initial build process, the marketing folks have at it, racking their brains for the perfect name. Often they take the easy way out, calling the vehicle something nondescript and alphanumerical like the E-Series, 914 or GS300. Sometimes they come up with something iconic, such as Corvette, Mustang or Thunderbird. But once in a while, the marketing mavens become exhausted or confused or simply have a few too many odd choices, and they spit out a groaner of a name. And sometimes, despite — or because of — the layers and layers of bureaucracy in auto companies, nobody stops them.