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Mara Hoffman channels North Africa at Mercedes-Benz Fashion Week

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Designer Mara Hoffman transformed the runway at Lincoln Center,, in New York City into a North African journey. Models strutted down the catwalk in flowing caftans, braided fringed cloaks and silk slouch pants.

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Mara was also adorned in similar fashion backstage, where we discussed her Fall 2014 collection at Mercedes-Benz Fashion Week. “My inspiration comes from North African textiles, color and indigenous people. Rugs of Morocco, and Bedouin jewelry all are referenced in this season.”

Also introduced this season: sequins, and more black than ever before. Winter whites and neutrals rounded out her color palette, mixed against her signature prints.

Hoffman says she designs for “women who celebrate themselves, and color, and is not afraid to stand out in a crowd.” It’s no wonder her icons include Cher, Marisa Berenson and 1990s soul singer, Sade, whose style she referenced in her current line. Oh, and for those too young to remember these icons, she is also a big fan of “12 Years a Slave,” Lupita Nyong’o.

As Hoffman always says, “the journey continues...”



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