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MAKE UP FOR EVER new spring offers and launch of new Cinema Academy

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With spring here and summer near, it's important for make up to look flawless and have staying power. Thanks to MAKE UP FOR EVER, created by Dany Sanz and one of the most sort after makeup brands by professionals, your makeup lasts all day long and still looks fresh.

Here are some of MAKE UP FOR EVER's must-haves for a flawless and professional makeup look:

HD Invisible Cover Concealer helps cover up dark circles around the eye, so you look as if you had plenty of beauty sleep. It blends very week, and works great in reducing fine lines and wrinkles. It looks very natural, a little bit goes along way, and it lasts all day.

HD Invisible Cover Foundation creates a soft effect, and covers imperfections so makeup looks flawless. Skin glows, looks natural and very smooth.

HD Blush is very creamy, easy to apply and looks very natural, as it blends easily into the skin. It offers a lovely sheen and tint, that lasts all day.

HD Microfinish Powder is magical! It helps set foundation and makes skin looks smooth, soft and radiant. This must-have translucent finishing powder diminishes fine lines, reduces pores, evens out complexion and doesn't dry out skin at all. This can be applied over foundation or worn alone.

MAKE UP FOR EVER has exciting news for the fall, as it will be opening a brand new TV and Cinema Academy on September 1, 2014 at la Cité du Cinéma, on the outskirts of Paris! True to Dany Sanz’s philosophy, make-up education is a cornerstone of the brand. After launching the first make-up school in Europe in the 70’s, Dany Sanz created the MAKE UP FOR EVER Academy Paris in 2002 aiming to train future make-up artists and to create a vast network of professionals. Today, MAKE UP FOR EVER has nine Academies worldwide in Europe, Asia and USA. The TV & Cinema Academy is the 10th one, and empowers MAKE UP FOR EVER’s commitment to teaching make-up in all its forms and industries.

The TV & Cinema Academy, which opened in 2012 by movie Director Luc Besson, is located in the impressive decor of la Cité du Cinéma. It will offer four training rooms and a professional shop. This is a unique opportunity for students to discover their future work environment, as they'll be directly in contact with movie professionals.
The Master Program will run over six months, in English (September to March) and in French (March to September). The curriculum has been designed by Dany Sanz and the Paris Academy faculty, in collaboration with true professionals of the industry. The project has already attracted the most famous names in movie make-up worldwide, from London to Tokyo through Hollywood, who will regularly lead workshops and thematic demonstrations during the trainings. The program offering will gradually be enriched with intensive trainings and Master Classes.

MAKE UP FOR EVER will be at the MakeUp Show in NYC on May 4-5, 2014. For all the makeup enthusiasts who will be attending, be sure to visit MAKE UP FOR EVER at Booth # 2B8!