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Madison Avenue Celebrates 50 years of New York City Ballet at Lincoln Center

NYCB's Sara Mearns and Jared Angle at Longchamp
NYCB's Sara Mearns and Jared Angle at Longchamp
Linda Covello www.lindacovellophotography.com

Stephanie Chrosniak was sixteen years old when she got the chance of a lifetime to study the dance she loves at the School of American Ballet at New York's Lincoln Center. The school is a training ground for the New York City Ballet, and dancer's must be invited to join the company. Now, six years later, Chrosniak, a native of Baltimore, Maryland, is a member of the company's corp de ballet. Thursday night, the ballerina also put in a little time as accessories model, wearing a few of the stunning original creations of jewelry designer, Kara Ross. Chrosniak appeared at the jewelry designer's new flagship store as part of Madison Avenue Business District's shopping event, "On Your Toes on Madison Avenue", which kicked off at Barney's on March 15th and ended at the close of today's shopping hours.

NYCB dancer, Emilie Gerrity, at Kate Spade for Madison Avenue "On Your Toes"
NYCB dancer, Emilie Gerrity, at Kate Spade for Madison Avenue "On Your Toes"
Linda Covello www.lindacovellophotography.com

Madison Avenue celebrated New York City Ballet's 50th Anniversary at Lincoln Center with the weeklong event, inviting a few of the world's most prestigious accessory retailers, including the sultry lingerie specialists, Agent Provocateur, Alice + Olivia, Bally, Kate Spade, Longchamp, Mulberry, Ralph Lauren, Schutz Shoes and Tory Burch to participate in a number of ways. Many of the retailers featured dazzling window displays of NYCB costumes from "Swan Lake", "Jewels", "Coppelia" and "A Midsummer Night's Dream", including displays of toe shoes and memorabilia.

Kara Ross is the newest retailer on the block, and Chrosniak sparkled in a few of the designers stunning chokers, earrings and rings. Ross discovered her love of jewelry design early in life, just as Chrosniak had with dance, and it seemed fitting for the young ballerina to model the jewelry. Ross fell in love with the art of jewelry making after a trip to Africa as a teenager where she brought home a native gemstone. Upon returning to her hometown in Philadelphia, her mother took her to Jeweler's Row where she designed a square cut ring on an 18 karat gold band with diamonds. Ross's most famous private client is President Obama and the First Lady, for whom she created exclusive gifts made from magnolia wood from a fallen tree from the White House lawn. While the initial piece was created for visiting heads of state, the collaboration has continued, and Ross continues to design gifts for esteemed visitors and employees of the White House.

Principle dancers Sara Mearns and Jared Angle mingled with shoppers at Longchamp, the family owned luxury leather goods company founded in Paris in 1948. Longchamp's Marketing and Communications manager, Nina Richter, was excited to present a display of two supple leather bags that brimmed with Mearns' and Angle's necessary dance gear, and proudly showed off the window display of three costumes from "Jewels". Emilie Gerrity, a corp dancer, posed with a tiny dancer who had come with her mother and sister to Kate Spade New York just for the event, and a little further up the avenue, Lara Tong posed with two Valentino designed costumes from "Bal de Couture" at Tory Burch. The champagne, wine and prosecco flowed, as did opulent little canapes in each store, and a percentage of all sales for the event that night went to benefit The New York City Ballet.

In 1996, the Madison Avenue Business Improvement District (BID) was formed through a partnership of property owners, merchants, residents and elected officials, who joined together with the fundamental goal of enhancing the quality of life for the community and its visitors. The BID is managed by the 60-86 Madison Avenue District Management Association, a not-for-profit corporation under contract with the City of New York to supplement services to the community. The DMA is supported by revenue generated from assessments to local property owners, and focuses on security, sanitation, promotion of and advocacy for the district. The Madison Avenue BID extends from East 57th to East 86th Street on Madison Avenue and also encompasses the commercial areas of its adjacent side streets. The district is comprised of approximately 250 buildings, 500 cooperatives and condominium units and over 800 businesses, and includes some of the world’s most celebrated boutiques, galleries, restaurants and hotels.While the BID serves all property owners, commercial tenants and residents within the district, only registered members may vote, elect and serve as members of the BID’s Board of Directors. If you reside, own property or a business in the district and wish to register as a member, visit the BID office to fill out a registration card.