As an entrepreneur himself, Fridman understands the challenges of building and marketing a company in today’s ever-changing social media outlets. “Media channels are converging,” observes Fridman. “SEO (search engine optimization) is blending with PR; social media is hard to separate from PR, and impacts SEO; onsite blogging and other content strategies are key to SEO.
“Small to medium size companies are at the greatest disadvantage,” Fridman continues. “They don’t have the budget to #1 find professionals in each trade or, more importantly, to manage how they work together toward a single goal.”
That’s where Mabbly comes in. Using PR, SEO, PPC (per per click), social media, and blogging, the one-stop shop can customize a digital marketing strategy that is both effective and affordable.
“Traditional advertising is less effective and more expensive than digital marketing,” notes Vlad Moldavskiy, chief operating officer at Mabbly. “Today, consumers are spending more time online to find the products and services that they need, which is why it's pertinent for businesses to adapt to a digital marketing strategy.”
CommercialLendingX is among the companies focusing more on digital marketing strategies. On contracting Mabbly for website design and SEO, the company’s owner Brad Hettich says,
“We could not be happier with the results. Not only do we have a website that went live in two months time, we have quickly climbed from unlisted to top 10 in several of our main keywords in Google, and with high rankings in our other keywords. And the website has already begun to generate online leads for us.”
“We bring together all available digital marketing tools to accomplish results for our clients,” states Fridman. “Mabbly’s team loves results. That’s our passion.”
In fact, Fridman feels so passionately about small business social media, he’s created a sister-site, meetadvisors.com.“Mabbly is giving back to entrepreneurs through MeetAdvisors.” The free social network offers emerging entrepreneurs with sound advice from seasoned experts on a host of business strategies including, you guessed it, digital marketing.