Bryan, the reigning Academy of Country Music's Entertainer of the Year will kick off the race by entertaining fans with a mini-concert on the pit road. Fans will need to purchase a Pre-Race/Sprint Fanzone Access Pass to be able to enjoy the Daytona 500 Budweiser Pre-Race Show. The Daytona 500 drivers will also be introduced during the Pre-Race Show.
A special package available to Daytona 500 fans includes a grandstand ticket, Pre-Race/Sprint Fanzone access and VIP access for Luke Bryan's pre-race performance. The special package deals start at $164. Add-ons for Daytona fans who already have their tickets are available for $99 that includes access to Luke Bryan's performance.