Why should you bother with a LinkedIn profile if you already have a resume? Or maybe you have a LinkedIn profile and find the resume useless. The point is you need both to conduct a successful job search. There are a few things a LinkedIn profile offers you that a resume does not.
1. LinkedIn is searchable. This makes it a gold mind for recruiters and employers seeking talent. Nine out of ten recruiters prefer LinkedIn as their search tool of choice. A resume planted on a job board is less likely to get their attention. Searching on LinkedIn is much easier.
2. LinkedIn is your personal website. You have the ability to include special projects, presentations and work samples making this a highly customizable marketing tool. LinkedIn’s format allows you more room to showcase your experience from the past; where as a resume typically goes back about 10 years. There may be projects or positions you held previously that are pertinent to your current career target.
3. LinkedIn is dynamic. You have the ability to update your profile easily whenever you need to. The status bar allows you to communicate real time about your area of expertise and to share information with your professional colleagues.
4. LinkedIn allows you to network. This is probably LinkedIn’s greatest advantage over a traditional resume. You have the ability to connect with others in your field.
Having said all of this, a resume is still necessary as an outgoing marketing tool. You need it when applying for jobs or attending job fairs. Having both is critical for a successful job search. Remember also to keep your LinkedIn profile up to date and stay active on it. Recruiters are much more likely to reach out to you if you do. Follow us on Twitter and Facebook.