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LeVar Burton’s ‘Reading Rainbow' to return? Show starts Kickstarter campaign

LeVar Burton wants Reading Rainbow to return but this time online
LeVar Burton wants Reading Rainbow to return but this time online
Photo by Craig Barritt

LeVar Burton wants to bring back "Reading Rainbow" for a whole new generation of children and he is looking at technology to help him accomplish this. The man who encouraged the kids to look inside a book is now launching a Kickstarter campaign to raise $1 million to bring his show back, but this time it is coming to the web. According to the Chicago Tribune on Wednesday, the star is looking to revive the popular show and add a twist for youngsters who are familiar with technology.

Reading Rainbow originally was an American children's television series that aired on PBS from June 6, 1983, until November 10, 2006. It encouraged reading by children and made LeVar Burton quite famous. With over 200 broadcast awards, including a Peabody Award and 26 Emmy Awards, it was one of the best educational shows during its broadcast.

The idea isn’t going to be cheap though as this time “Reading Rainbow” is looking to delight millions of kids with the idea of reading. The first program was seen on television and offered up a unique way to introduce reading for kids. The goal of bringing back “Reading Rainbow” goes a step farther than just giving access to the web The vision Burton has includes classrooms and providing materials for free to schools in need.

The Kickstarter campaign definitely appeals to anyone who has seen “Reading Rainbow” in the past and parents who have youngsters. Even if everyone gave just a few bucks each the goal would quickly be conquered and the production of the series would begin. While some wondering the total impact, especially with the technology based philosophy set out in the campaign, most fans realize this idea might actually touch more children than the previous show.

Will “Reading Rainbow” return with a chance to help millions of kids again? For those folks who have already contributed to the Kickstarter campaign, that definitely is the plan. In today’s society, the more people encourage kids to read the better!