Consumers are increasingly conscious of what they eat with diabetes, heart disease and obesity on the rise. People want good healthy food, and they want the labels to reflect real health claims, those lawyers are putting the pressure on the food industry.
Food manufacturers like ConAgra Foods, PepsiCo, Heinz, General Mills and are being taken on by lawyers who sued R.J. Reynolds and other cigarette companies, citing misleading and false food claims. Food can only do one of two things bring healthy calories and nutrition or it is junk and should not make claims to being “healthy” or “good for you.”
People are aware of what’s on labels
Big Food argues there are no real victims of their faux food label claims and the suits are frivolous. People buy based on advertising and the claims of “healthy,” “good for you,” and “natural,” “nutrients.” And “antioxidant” values are being taken seriously on products like Swiss Miss and Nutella.
The lawyers aren’t the only ones with lawsuits
The Federal Trade Commission went after PepsiCo. and Pom about their claims and warned against juice’s with claims “100% natural” to change their wording. The Center for Science in Public Interest has sued General Mills over their claims Nature Valley and Splenda Essentials products and Warned Welch’s it would sue.
Wording that misleads
Call it what it is, what’s the problem if sugar is the ingredient, just say so. Chobani is listing “evaporated cane juice” as an ingredient in yogurt. The lawyers say it’s designed to lead consumers into thinking otherwise and it’s causing dietary problems for those who truly need to know.
The costs of illness and sensitivities needs to show the food industry what is in the food and on the label matters because according to the Centers for Disease Control, “This generation will be the first one to come along and live shorter life spans because of it.”
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