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Lancome releases new Definicils Precious Cells Mascara

August 31, 2010


Revolutionary leader Lancôme, known for developing exceptional mascara formulas, has done it again with the new release of their newest mascara Definicils Precious Cells high definition amplifying mascara. It debuted earlier this month, and its release was highly anticipated. First of its kind, this new mascara has just raised the bar.

This new addition to Lancôme’s family of mascaras claims it is the first visibly regenerating, high definition mascara by Lancôme. The unique and innovate formula contains Lash Densifier complex, with precious plant cell extract, designed to regenerate lash condition. The result? Lashes that are stronger, denser, and appear to have multiplied in number. Removing makeup after a long day can cause your lashes to fallout, but this mascara helps to minimize the loss of our precious lashes. After four weeks of using the mascara, your lashes will blossom to fan-like lush lashes.


How does this all work? The secret in the formula, it was created with stem cell technology from the Swiss apple. Studies show that the formula showed an improvement in lash structure. Lancôme also used this stem cell technology in their Absolue Precious Cells skincare line, a plant called Madecassoside known to endure harsh environments. For added hydration arginine was also added to the winning formula.


This mascara may be the one thing to take you from the office to the party; its volume can be easily adjusted. It's available at all department stores, and specialty store Sephora for just under $30.


Have you tried Lancôme’s new Precious Cells Mascara? Share your thoughts!


 


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