The 59-page suit alleges the defamed cyclist deceived readers in a 2001 best seller, "It's Not About the Bike: My Journey Back to Life," specifically stating unfair business practices, fraud, false advertising and deceit.
The suit describes how Armstrong credited his Tour de France wins to his training, diet and drive, while denying that he ever used banned substances.
The suit was filed Tuesday in Sacramento's U.S. District Court for the Eastern District of California, and is seeking attorney’s fees and refunds for California customers who purchased the book.
This is just the beginning of Armstrong’s woes since admitting in an interview, with Oprah Winfrey, that he used performance enhancing drugs. This after Armstrong spent more than a decade vehemently denying claims that he ‘doped’ to become a seven time winning champion of the Tour de France.
After admitting to Oprah in a 2 ½ hour inverview, the International Olympic Committee demanded in a letter to Armstrong, to return the bronze medal he won in the Individual Time Trial at the 200 Sydney Olypmics.
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