This singer has been dominating the "West Coast" all summer.
Lana del Rey began her ascent to the spotlight in 2012 with her debut studio album, "Born to Die." In February of this year del Rey had one million copies sold of the debut album. In November, came the follow-up "Paradise." The follow-up album was nominated for a Grammy.
At the end of 2013, del Rey had released a short film "Tropico," which included three songs from her previous albums, and one song which is the title track. The short film was a segway into del Rey announcing her new album, "Ultraviolence."
The album released as the number one album on the Billboard 200, which sold 182,000 copies in its first week. The album had little promotion, only having released the single "West Coast" and various promotional singles, along with a tour and stop at Coachella in April.
The album itself is an 11 track mix of melancholy orchestral pop of a new generation. Each song takes the album a little further into a story, and ties it up nicely in the end.
"Cruel World" opens up the album, with a 1970s synth vibe, which gives the listener a sense of hippie pride. Del Rey's signature red party dress makes a lyrical appearance in what appears to be a break up anthem. The title track then follows, with another instrumental beginning, and the track's ode to alcohol. The track talks of the past, and the singers addiction to alcohol, and her struggles.
"Shades of Cool" is the next song on the album, with the signature instrumental beginning, and talks of a man, who is relentless to change, despite forced efforts to change him. The next track "Brooklyn Baby" begins the album's most uplifting instrumental beginning yet. This track is the anthem to those who are too in love to see the differences between the people they love.
The first single from the album, "West Coast" is that slow rock pop synth which is a summer anthem to any on the west coast. The styles in this song vary, picking up tempo, and dropping all within seconds, which really sets it apart from the seemingly mono tempo albums of del Rey's past. Next comes "Sad Girl," which really shows how quickly of a mood this album can change. This song also showcases del Rey's vocals, which really shine through the album.
"Pretty When You Cry" is the next track for the sad part of the album arc. This song showcases that moment of weakness where love takes over, and seemingly destroys emotions and willpower. The next track, "Money Power Glory," is a slower tempo song, and is all about the want for fame. The song also discusses the pitfalls of what it means to truly have the money, power and glory.
"F----ed My Way Up To The Top," is a very in your face song, which discusses the ways of getting to the top, and dominating. It's a very good track to get the message of 'it's all about me' across. "Old Money" is the only track to not begin with an instrumental thus far, and instead goes straight for the classic del Rey-esque melancholy vocals, and almost has that feel of old Hollywood to it.
The last track on the album is "The Other Woman," which is a cover. Del Rey covers this song with a graceful elegance, and also reminds of an old Hollywood feel. The vocals on this track really resonate with the listener.
The album has three bonus tracks: "Guns and Roses," "Florida Kilos," and "Black Beauty." These three songs each have a different feel to them, and really stand out as bonus tracks rather than be mixed with the regular album.
Each track on the regular album seem to have a theme to them, similar to that of a movie, where there is a beginning, middle and end. The songs depend on each other to complete the album, which is both a blessing and a curse to the album that is "Ultraviolence."
With a number one album now, it's only a matter of time to see what del Rey will think of next when it comes to the next soulfully melancholy album.