During a brunch with local Hispanic media, L'Oréal Paris unveiled its new beauty products for spring/summer. Celebrity make-up artist Claudia Betancur and hair stylist Marcos Carrasquillo were also in attendance to share practical tips on using the make-up, skin care and hair care products. From new nail polish colors to hair care systems, L'Oréal Paris has something for every mom.
Six new colors have been added to the L'Oréal Paris 'Trend Setter Collection'. From lime green to a bright pink, the colors are fun and flirty for spring. For moms who love to sparkle, the 'nail lingerie' is perfect. L'Oréal Paris Color Riche Nail Lingerie is a sticker with 3D nail jewels that can be applied on top of any nail color. There is no drying time and no need for a professional.
From hormone induced break-outs to the beginning of wrinkles caused by all the worrying, a mom's skin endures a lot. L'Oréal Paris' new Revitalift Miracle Blur promises to help hide the large pours, little wrinkles and provide protection against the sun while doing so. Miracle Blur uses 'opti-blur technology' to diffuse light and create the look of flawless skin and provides SPF 30 protection.
For hair, L'Oréal unveiled a new hair care line with products for styling. Among them, EverStrong is a sulfate-free hair and scalp system that promises to give thicker, stronger hair. This is a great option for moms who have gone through post-partum hair loss and thinning. Also included in the series: EverCurl for creating perfect curls and EverStyle for a fun messy look. Each line has its own type of products to achieve the desired look.
Also unveiled was L'Oréal Paris Féria Wild Ombré. The hair trend which has been spotted on many celebrity moms including Sarah Jessica Parker and Gwyneth Paltrow can now be created at-home. L'Oréal Paris products are available at almost all chain, drug food and mass market retailers nationwide making them easily accessible to all moms.