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L’Oréal Professionnel HAIRchalk is makeup for hair

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Hair chalk is the hottest thing in years to happen to hair. Pinterest is full of pictures and tutorials of hair chalk hairdos. L’Oréal Professionnel has added a new line of hair chalk that can be applied by a stylist or used at home. HAIRchalk is made from a water based ink and microfiber polymers to create a film that adheres to the hair fiber, resulting in chalk that is more like makeup for hair and can last anywhere from two to ten washes.

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HAIRchalk is available in eight colors, including three traditional hair colors that can used to create chunky highlights or add dimension to your regular hair color. You can apply it at home or enlist a L’Oréal Professionnel stylist to create a custom HAIRchalk hairstyle. HAIRchalk retails for $14 and application services vary from $15 - $30. Visit for availability.

Check out the HAIRchalk Lookbook and upload your own photos at