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knoodle Advertising adds Seasoned Director of Digital Services to its Team

Always use your knoodle. . .
Always use your knoodle. . .

— knoodle, the leading Phoenix-based advertising, public relations and digital agency, just added another key player to its impressive management lineup with the acquisition of former Nike, Ultimate Casino, Mitel, and Arizona office of Tourism affiliate, Adam Cooke.
Cooke takes over as the head of digital services, after dozens of suitable applicants vied for the position. However, Cooke captured the title after winning CEO, Rosaria Cain over with a decade of diverse background experience and an innovative way of thinking. Cain sees Cooke as the missing link to a puzzle and is thrilled to have him on board.
“We are eager to appoint Adam as the head of our digital department and know he is going to do amazing things for us, as well as our clients,” Cain said. “His skills and technological savvy will keep us on track as one of the best advertising agencies in the state.”
In fact, knoodle was the only advertising agency in Arizona to produce a Super Bowl commercial this year, and will be airing a sports themed Fulton Homes Olympic spot later this week. Knoodle also successfully spearheaded the Chinese Lantern and Folk Festival from January 31- February 9, in addition to acquiring several new clients at the beginning of the year.
Cooke joins the team as momentum is building through the agency. Besides his distinguished work history, Cooke is a member of SEMPO, which is a global non-profit organization serving the search engine marketing industry and marketing professionals engaged in it. The purpose is to provide a foundation for industry growth through building stronger relationships, fostering awareness, providing education, promoting the industry, generating research, and creating a better understanding of search and its role in marketing. He is also active in the marketing community and has contributed to the mobile marketing association.
Cooke shares, “I couldn’t be happier working for knoodle and sharing some of my insight and experiences with my new team.” When being asked about his strategies and how he tackles new projects, Cooke responds, "Always think endgame."
Cain states, “First we added veteran PR expert Barry Kluger to our staff, and now we have Cooke on board too. I truly believe this could be one of the most successful, exciting years knoodle has seen in a long time.” Cain adds, “I can’t wait to see what the future holds . . . But I already know it is going to be remarkable.”

knoodle has been providing advertising, public relations, design, strategy and digital marketing for more than a decade. Known for its unique office culture and free-form creative processes, knoodle consistently crafts out-of-the-box solutions for the ever-changing business world. Clients include Fulton Homes, Prestige Cleaners, Cypress HomeCare Solutions, Dolce Vita, Vermaland, the Better Business Bureau and the law firm Petersen Johnson. For more information about knoodle, visit or call (602) 530-9900.

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