Kenny Chesney has been named an honorary board member of The Building Conservation Trust of the Coastal Conservation Association. Country Music is Love reported Chesney received the honorary position on Feb. 10, 2014. The Trust supports projects that help to revitalize habitat and works to establish a foundation for the marine ecosystem which is a cause that has great meaning to the country singer who loves the beach.
President of the Coastal Conservation Association Patrick Murray said “Very few people have captured the essence of what draws us to the oceans as well as Kenny Chesney has over his incredible career” adding “Through his music and life, Kenny has inspired an entire generation to engage in ocean conservation and stewardship, and we are very proud to have him on the board of the Trust.”
Chesney said "When you can have a hand in stewarding the health of the ocean you're insuring the survival of something very necessary for all of us, whether you're a beach person or someone that won't go near the water. The ecological balance is very delicate, especially in Florida, so I am honored to help them achieve this goal."
Murray explained “The Trust is creating a model for the successful collaboration of business, non-profit organizations and government agencies to revitalize the marine ecosystem, all driven by passionate people in coastal communities” adding “There is no lack of work for the Trust to do, and with the involvement of Kenny Chesney, the future has never been brighter.”
Chesney has shared his love for the water through his music and videos and also showed his love by working with Costa Sunglasses. The money raised from the sunglasses that were created was put towards working with The Building Conservation Trust to build two artificial reefs in the St. John River for an “urban reef” project.
Chesney said "Costa asked me what I wanted to do with the money raised through our sunglasses last year, and I told them I'd like what we do to be something that renews the waterways, so people can enjoy them the way so many of my friends and fans do. To protect the oceans, bays and rivers is our responsibility - and I'm glad we can make a difference in the St. John River."
Chesney has been enjoying some relaxation time following his “No Shoes Nation 2013 Tour” and explained the break by saying "Just because I'm taking a minute to exhale before getting back to music doesn't mean I'm any less committed to the world I live in! In some ways, when I pause I feel even more connected - and certainly more able to invest in some of these projects that we might miss in the rush of all the business."