Hip Hop and Rap are becoming synonymous when Rap should always be defined as a sub-genre of Hip Hop. Because they're often molded together by the media, the death of Hip Hop feels eminent. However, this couldn't be further from the truth. Sales from 2000 to 2006 show a twenty five percent decrease in the Rap Market, yet Eminem was the highest selling artist of the 2000's, with 32.2 million records sold. Slim Shady relies on his wordplay and creativity instead of a glorified gangster persona as a means to push records. A lack of "hood" has proven to be useful in today's game. As evident by the only two Hip Hop/Rap albums to go platinum this year were released by Jay Z and Drake. Rap is definitely in a deadly decline, but Hip Hop is doing well. Its health and well being can be credited chunkily to Kanye West, who burst on the scene during the pinnacle of the rap industry and reintroduced a conscious and fun loving nature with his 2004 release, "College Dropout".
Kanye's net worth isn't $100 million for nothing. When he isn't out smashing paparazzi cameras or building Fat Burger chains in the Windy City, Kanye is sampling music (literally and metaphorically) from all the globe's corners. His beef with rapper, Fifty Cent, became a pivot point in Hip Hop history when West's 2004 album, "Graduation" out sold Fifty's release, "Curtis" by 780,000 units. His evolution from Chipmunk Soul, to incorporating live orchestras into his sound, to touring with U2 ( the most profitable band alive) has not only earned him 14 Grammys and 2 American Music Awards, but has also reverted the face of a community to a more beautiful and natural gloss. Without Kanye's defying artistry and collaborations with artists like Daft Punk and Jon Bryant, there would be fewer open doors for Kid Cudi, Drake, or Kendrick Lamar (who is on the Yeezus Tour) and Jay Z would be nowhere near 29,000,000 million sold in the U.S..
To find out more about Kanye West and his adventures outside of the Kardashian household, and to get to learn some neat-o facts about Hip Hop, the Rap industry, and Music in general, please click on the links below