Are you ready to get interactive with Kipling? The popular bag company will be launching their new "Always On Collection" with an exciting and interactive pop-up experience inside Grand Central Terminal.
The fun begins on September, 17 from 1 p.m. - 5 p.m. and Thursday, September 18th from 1 p.m. - 7 p.m. The pop-up space will invite commuters to take time from their busy day and partake in giveaways, complimentary manicures by nail artist Naomi Yasuda and Nails by Mei, and on-site massages. It will even have a mobile charging station for guest to juice up.
To add to the festivities, the Kipling Always On Collection pop-up will include live performances, an interactive GIF, and photo booths. Bags from the new collection will also be on display.
“Grand Central Terminal is an iconic, bustling space filled with women that are always on the go, which makes it the perfect backdrop for the launch of our Always On Collection. We're so excited to connect with our fans there and introducing Kipling to new ones,” expressed Julie Dimperio, president of Kipling North America.
The Always On Collection was made with the weekday working to weekend brunching woman in mind, while still remaining true to Kipling’s lightweight and affordable sensibility, but places an emphasis on elevated style.
Between 5 p.m. - 7 p.m. on Thursday September 18th, Kipling will host a Make Happy Hour. To RSVP, visit Kipling-USA.com/AlwaysOn. Attendees are encourage to use #KiplingsAlwaysOn on all social media platforms.
The Always On Collection is priced from $69 to $169 and is available now online at Kipling-USA.com, and in select Macy’s department stores and Kipling full-price retail stores nationwide.