Skip to main content

See also:

Jessica Alba's eco-friendly product line partners with Target

Jessica Alba partners with Target
Credit: Parenting Magazine

Jessica Alba's line of non-toxic, eco-friendly products will soon be available in the aisles of Target and throughout the United States.

Jessica Alba, who co-founded The Honest Company along with Christopher Gavigan, former CEO of national nonprofit organization Healthy Child Healthy World has announced the partnership with Target will begin on June 15. All of their current products will be available in Target stores and “Target has a similar aesthetic of modern, fresh, and clean, which goes hand-in-hand with The Honest Company,” Alba says.

The Honest Company's current product line ranges from baby orientated products such as diapers, organic skin care, baby wipes, training pants and even diaper cakes. While also offering family targeted products such as laundry detergent, shampoo, conditioner, mouthwash, vitamins and dish washing packs to name a few. The products will range from $5 to $125.

The Hollywood superstar, Alba is the mother to two young daughters Honor and Haven. Her inspiration behind creating The Honest Company comes from her feeling a major responsibility to help moms give all their children the best start possible including her own by giving children a better, safer start to life.

For more information on The Honest Company visit:

For all media related - press inquiries, you may contact me at: