Lancôme, known for its beauty products that represent the ultimate in femininity has recently announced their partnership with acclaimed fashion designer Jason Wu.
Jason Wu, whose clothing and designs are meant to embrace the spirit of women by enhancing their natural form and crafts beautiful pieces from the inside and out is a perfect match for Lancôme whose vision and dedication is to enhance the inner and outer beauty of today’s woman.
"Jason's vision of femininity and talent for designing clothing and accessories that truly embody a modern, elegant and stylish woman are directly in line with Lancôme’s brand equity. By partnering with Jason, we are able to reach an even more fashion savvy and sophisticated woman," said Silvia Galfo, Senior Vice President of Marketing.
"What was so intriguing about partnering with Lancôme, beyond the quality and luxury of their products, is the notion that the brand doesn't impose a model of beauty but rather invites women to embrace themselves. This is the embodiment of a truly sexy, modern and confident woman, much like the women I design for," said Jason Wu.
No official date has been set for the release of the Jason Wu for Lancôme line has been issued but it will appear in stores sometime in September 2013.
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